5 Best Fonts for Video Captions in 2024
January 2024
·
3 min read
Did you know that in 2022, videos were the most widely consumed form of content? An astounding 92% of internet users worldwide viewed digital videos weekly.
With such a high demand for video content, 86% of businesses have turned to video marketing, and 22% of marketers create multiple videos per week.
Captioning is crucial for getting the most out of your video content. Captions provide context and accessibility for the viewers. This includes viewers who are deaf or hard of hearing and those who do not understand the audio language.
While adding captions is essential, one aspect that is often overlooked is the selection of the caption font.
Selecting a caption font is more than an aesthetic choice. If your captions are not easy to read, then it loses their sole purpose of making your videos clear and accessible.
But with so many font style options available, choosing ‘the best one’ can be tricky.
1. Arial
There is a reason why Arial is one of the most widely available fonts. This versatile, sans-serif typeface is easy to read on multiple screens and devices, making it a go-to choice for designers everywhere.
Arial is a great choice for video captions due to its legibility. The letters in Arial are easy to read even when displayed on a small screen or viewed from a distance.
Arial is not only a great font for its legibility and aesthetic appeal, but it also offers a versatile range of language and script support. It includes support for most Latin, Greek, and Cyrillic characters, as well as a range of punctuation and special characters.
If you’re looking for a safe choice of font for your video captions without much effort or research, Arial is a perfect choice for you.
2. Helvetica
The world’s most popular font. A font so popular, it has a documentary.
For decades, Helvetica has been the go-to choice for top broadcasting companies and advertising agencies, and it's easy to see why. Its clean lines and design make it a perfect choice for both digital and print media.
Like Arial, Helvetica is a sans-serif font that is easy to read on a variety of screens and devices.
When it comes to font choices, Helvetica offers a wealth of options with its 33 different sub-styles, ranging from light to black.
Going with Helvetica would be going with the most popular choice. You can choose to give your video captions a modern touch with Helvetica.
3. Roboto
Google’s official caption font, Roboto, has gained popularity in recent years.
It was designed to be used on digital screens and optimized for readability on computers, smartphones, and other digital devices.
With its wide variety of weights and styles, Roboto is a versatile font suitable for a variety of contexts.
Regular and medium weights of this font prove to be an excellent choice for captions, as they are easy to read without being too bold or obtrusive.
This is the very reason that Youtube, one of the most widely used video platforms, chooses Roboto Medium as its default caption font.
4. Times New Roman
Named after its creator, The Times magazine, Times New Roman is widely used in print media. It was also the default font of the older version of Microsoft Word.
As a serif font, Times New Roman is best suited for captions with short sentences on the screen.
This font provides a level of uniqueness that makes your work look sophisticated.
5. Verdana
Verdana, designed for screen use, is a top-performing and modern font choice for captions.
Verdana has a relatively large x-height (the height of lowercase letters), which makes it easier to read in small sizes. This is especially important for captions that are typically displayed at the bottom of a video and displayed in small font sizes.
In addition to that, Verdana is also a visually appealing font that looks modern and professional.
With six different styles, ranging from regular to bold, it offers versatility and is suitable for various contexts.
The Bottomline
Choosing the right font for video captions is important because it can affect the readability and impact of your content.
Ultimately, the best font for your video captions will depend on the unique requirements and goals of your project, as well as your individual preferences.
If you have any subtitling or captioning needs, our team of experts at Reduct are here to help. Reduct’s seamless integration with Adobe Premiere Pro allows you to do more with your captions.
Import your captions from Reduct into Premiere Pro and choose from a range of different font types. Get started with Reduct today!
